Vice President for Marketing and Strategy
Company: AVI Foodsystems Inc
Location: Warren
Posted on: January 12, 2021
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Job Description:
AVI Foodsystems s looking to add a strong leader to its dynamic
Leadership team. The ideal candidate for this role has a wide range
of business experiences preferably in leading Marketing teams and
other major initiatives that have helped companies execute its
business strategy.The Vice President for Marketing and Strategy
should be a great leader and coach to both the Marketing and
Leadership team. The ideal candidate has experience in working with
high-growth companies and is able to own all areas of Marketing in
addition to understanding how to communicate and gain commitment
across all divisions to a clear strategic pathway to success.This
role reports directly to AVI's President and CEO and will work
closely with him.From a marketing perspective, the person in this
role will lead the internal team that develops marketing programs
and promotions focused on increasing retail sales, client retention
and guest engagement. This role partners with internal stakeholders
(senior leadership, operations, culinary and business development)
to create marketing plans and analytical tools to measure
success.In addition, we are looking for a Marketing leader who is
also a strategic thinker able to work alongside our CEO and other
Leadership Team Members to help guide our strategic planning. The
ideal candidate will have experience in working collaboratively in
facilitating the development of AVI's long-term and short-term
strategic goals and initiatives. Once the organizational goals are
set, this person will also help guide the organization through the
planning process to achieve the goals.Key Accountabilities:* Lead
the development of AVI's marketing strategy and execution of key
activities to help our divisions reach their goals* Work with the
Leadership Team to identify their marketing and overall business
needs* Increase AVI's brand presence in the marketplace through
planned advertising, media exposure and partnerships* In
partnership with Business Development, manage a centralized
proposal team in creating and developing winning proposals with
subsequent development and participation in creating impressive
sales presentations and preparing teams for flawless execution of
sales presentations* Attend and participate in various sales
presentations across all operating divisions* Develop and execute
turnkey marketing campaigns aimed at increasing retail sales and
awareness building* Evaluate ROI of marketing and other activities
and provide recommendations for improved efficiencies and best
practices* Attend frequent, productive and proactive meetings with
key accounts and client contacts to ensure AVI is standing up to
our brand promise* Utilize business leadership experience to assist
in account retention efforts* Develop a comprehensive, inclusive
strategic plan and growth strategy by collaborating with the CEO,
Leadership and other key stakeholders in the company* Communicate
the company's plans, strategies and goals throughout the
organization* Ensure suitable metrics and key performance
indicators are in place to measure performance and progressSkills
Summary:* Ability to confront and help resolve internal processes
and procedures that hinder effectiveness* Self-starter, organized
and self-motivated with the ability to define goals and prioritize*
Strong analytical and writing skills; excellent verbal
communication skills.* Strong presentation skills and confident in
client-facing interactions* Visionary with a driven personality,
not only highly analytical and strategic but also creative and
hands-on in nature* A hands-on, "can do" attitude and approach*
Demonstrated ability to plan, prioritize, coordinate and manage
projects in an environment not used to managing to firm timelines
and deadlinesMinimum Requirements:* Bachelor's degree; MBA
preferred* Proven player/coach management style* 10+ years'
relevant leadership experience with proven adeptness in influencing
managers, peers and team members to drive and achieve results*
Ability to evaluate needs and develop short-term and long-term
solutionsAVI Offers:* A family culture and atmosphere.* Competitive
compensation.* Health, dental, vision, and life insurance for
full-time team members.* 401(k) with generous company match.* Paid
vacations and holidays.* Immense training and growth
opportunities.
Keywords: AVI Foodsystems Inc, Warren , Vice President for Marketing and Strategy, Other , Warren, Ohio
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